Read + Write + Report
Home | Start a blog | About Orble | FAQ | Blogs | Writers | My Orble | Login
Fiat 500 Felipe Massa


When Felipe Massa asked for a company car, he surely expected a customised Ferrari F430 Scuderia delivered to his door step.

But to his shock horror, his employer had other ideas and delivered him an all-new Fiat 500 instead! Fiat, which owns Ferrari, delivered the new mini-car powered by an exclusive 88kW (120hp) 1.4-litre engine complete with personalised and unique graphic details including his signature embossed in the sill scuff plate to the Brazilian Formula 1 driver in Monte Carlo.


Fiat 500 London Eye
Publicity stunt: A Fiat 500 sits on the London Eye


Why the signature embossed in the sill scuff plate? Our is guess is that perhaps Kimi got one too and they didn't want the two drivers getting confused with each other's new car!

According to MotorAuthority, the car has been modified by Fiat Powertrain Racing - the carmarker’s division responsible for the design, research, development and production of performance engines.

Oh well, a free car's a free car in our books but if Massa truly can't get over the image of himself in such a cute mini-car, he can always step back into his other company car - a Ferrari 599 GTB Fiorano.



[Source: MotorAuthority]






64
Vote
   


Fiat 500 London Eye


In this most outrageous of publicity stunts, Fiat UK will be launching its all-new 500 subcompact car in a capsule on the London Eye aka Millennium Wheel.

The Fiat 500 is a remake of an original model that was produced between 1957 and 1975 and boasts a cute yet purposeful bubble-shaped body with the wheel-at-each-corner stance giving the car some much added character.

London Eye Millennium Wheel


Measuring at just 3,546mm in length with a wheelbase of 2,300mm, the 1,414mm track provides a squat look which also hints at nimble handling. It's retro looks manages to capture the magic of an original successfully and is touted by many motoring journalists to be the best small car of the millennium.

The Fiat 500 will take to the skies of London on Monday January 21, 2008 at 8.00pm - exactly 500 hours into the New Year!

Fiat 500 London Eye



[Source: Fiat UK via Carscoop]






61
Vote
   


charles's Blogs

1447 Vote(s)
58 Comment(s)
10 Post(s)
0 Vote(s)
0 Comment(s)
0 Post(s)
0 Vote(s)
0 Comment(s)
0 Post(s)
Moderated by charles
Copyright © 2006 2007 2008 On Topic Media PTY LTD. All Rights Reserved. Design by Vimu.com.
On Topic Media ZPages: Sydney |  Melbourne |  Brisbane |  London |  Birmingham |  Leeds     [ Advertise ] [ Contact Us ] [ Privacy Policy ]