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Toyota rear window curtain shield airbag


The airbag has evolved a lot over the years; from being exclusive to only the driver and then the front passenger, side airbags were later introduced to offer front and rear occupants protection against side-on collisions. More recently, curtain, head/thorax and even knee airbags have been introduced by car makers keen on making their cars as safe as possible.


Japanese car giant Toyota has announced a new rear window curtain shield airbag to protect rear passengers' heads in the event of a rear-end collision. Set to make its debut in the "iQ" ultra-compact four-seater, the innovative rear window curtain shield airbag deploys from the roof lining above the rear window in a new variation of the curtain airbag. ACting as a supplementary restraint system (SRS) for the headrests, the airbag is designed to minimise the impact to the head during rear-end collisions.

Now that Toyota has become the pioneer for rear window airbags, expect other manufacturers to follow suit with their own versions of this SRS. One that comes to mind is Mercedes-Benz and their Smart ForTwo - a car so compact that the back of your head is just inches from the rear window.

The Official Toyota Press Release:

TOYOTA DEVELOPS WORLD'S FIRST REAR WINDOW CURTAIN SHIELD AIRBAG

Toyota announced today that it has developed the world's first* SRS (Supplemental Restraint System) rear window curtain shield airbag to protect rear passengers' heads in the event of a rear-end collision.

The innovative airbag deploys from the roof lining above the rear window in the form of a curtain-like barrier. Together with the headrests, the airbag minimises impact to the head from a colliding vehicle or parts of the hit vehicle, thus helping to reduce the severity of injuries. Its use in the soon-to-be launched "iQ" ultra-compact four-seater is expected to approximately double the car's rear passenger head protection performance.


Toyota has continued to actively develop and make available its collision safety technologies – resulting in such achievements as the swift market introduction of SRS curtain shield and knee airbags – to enable its vehicles to better respond to a greater range of accidents.

As a part of its efforts to realise sustainable mobility, Toyota intends to strengthen its traffic safety initiatives in the future through: 1) the development of even safer vehicles and technologies; 2) participation in the creation of a safe traffic environment and 3) activities designed to educate people on traffic safety, thereby contributing to the complete elimination of traffic casualties, which can be viewed as the ultimate hope of a society that values mobility.


[Source: Toyota]










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Toyota logo


The record breaking run had to end somehow.

New vehicle sales in Australia has eased with the latest and official VFACTS figures released by the Federal Chamber of Automotive Industries (FCAI) showing that 83,976 cars, trucks and buses were sold in July - down 2,315 vehicles (2.7%) compared to the same period last year. For the record, June 2008 saw a record of 106,541 new vehicles sold.

FCAI chief executive Andrew McKellar explained: "Higher fuel prices, interest rates and the wider economic uncertainty have resulted in a slowing of people heading to showrooms,"

Mr. McKellar also made special note of the impact the proposed luxury car tax increase has had on the sale of new cars in this country.

"The proposed tax hike has had a devastating impact on new car sales," Mr McKellar said.

"It is clear that the downturn has been exacerbated by the impact of this unfair tax hike, and the industry has significant concerns that orders will continue to be affected in coming months,"

"If this situation continues, the government will not receive the additional revenue it had projected and there is a real risk that it will cost jobs,"

"In these circumstances, one would have to question why the government would pursue this tax increase,"
he said.

Despite the blip last month, year-to-date wise, the car market is still up by 2.6 per cent on the same time last year, which you may recall, was an all-time record year.

2008 is turning out to be a vintage year for Japanese giants Toyota who remained the top selling marque in July with a 24.4 per cent share of the Aussie new car market - Holden is second with 13.3 per cent and Ford, in third place, with 11.3 per cent.

These percentages translates to actual sales figures of 147,961 vehicles sold for Toyota followed by Holden with 78,271 and Ford with 63,933 vehicles on a year-to-date basis.


[Source: FCAI]









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The Toyota Corolla has out-sold 'Australia's favourite car' - the Holden Commodore - by more than 500 units in the first quarter (Jan 1 - March 31) of 2008


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