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Lexus RX 350 Winter Warmer special edition


Lexus Australia has unveiled a special edition of its luxury RX 350 SUV this month featuring additional extras worth more than $8,500 including free on-road costs.

Dubbed the 'Winter Warmer', the special edition RX 350 features exclusive 18-inch shadow chrome alloy wheels, three unique exterior colours - Arctic Blue, Burgundy and Onyx carbon - and an accessories pack featuring roof racks, nudge bar, tow bar, headlight covers, rear bumper protector, cargo mat and reverse parking sensors.


Interior-wise, the special edition RX 350 features the full leather treatment (seat and door trim), leather and wood steering wheel, heated power-adjustable driver and front passenger’s seats, dual-zone climate control, cruise control and a raft of safety features including seven airbags, anti-lock brakes and vehicle stability control.

Lexus Australia chief executive John Roca said: “RX 350 SE is a very attractive package for active couples or families, and with the onset of winter RX 350 SE couldn’t arrive at a better time,

“On the financial front, RX 350 SE will offer purchasers additional value in the order of $8500, a significant saving as we head towards the end of the financial year.

“The RX has long been one of Australia’s most popular luxury SUVs - and we expect RX 350 SE with its added extras to be one of our best sellers over the coming months.”

The special edition RX 350 will be offered in a strictly limited supply of 250 examples, with each vehicle featuring unique SE badging and numbered build plates.




[Source: Lexus]










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Lexus RX 400h


With Toyota Australia's announcement that a locally built Camry Hybrid will emerge in 2010, the Japanese car giant's luxury arm Lexus have reported record sales levels for its luxury hybrid models.

Lexus racked up 470 sales of its hybrid models at the end of May - up 11.6 per cent for the year-to-date over the same period last year. The luxury hybrid models which includes the RX 400h hybrid SUV, GS 450h performance sedan and flagship LS 600hL luxury saloon have all contributed to the record month with a total of 1200, 500 and approaching 100 units sold respectively. The GS 450h was first launched in 2006 followed by the RX 400h and most recently, the LS 600hL which has only been on sale for seven months.

Lexus LS 600h


Lexus Australia expects total Lexus hybrid deliveries to pass the 2000-mark in the third quarter of this year.

Lexus chief executive John Roca said that rising fuel prices were forcing a re-evaluation at all levels of the vehicle market:

"Increased sales of Lexus hybrid vehicles show that higher fuel prices are forcing a rethink of the vehicles we drive, even at the luxury end of the market," he said.

"While our customers can afford to pay more for petrol, the steep rise in fuel prices has sent a signal to everyone that oil is a finite resource.

"Lexus hybrids are widely accepted as an alternative to traditional petrol or diesel-engined vehicles, delivering real world economy and emissions benefits."

Lexus GS 450h


In fact, the popularity of hybrids in Australia have reached a point where demand - particularly in the luxury market - is outstripping supply and the biggest challenge facing the luxury car maker is actually satisfying customer demand given the restricted supply.

"If demand for hybrids continues at the current rate, Lexus will surpass the 2000 hybrid sales milestone much quicker than ever anticipated."

"Lexus hybrids are clearly bucking the trend, forging a clear path towards more environmentally aware motoring without sacrificing power and driving enjoyment," he said.

"The biggest challenge we have in satisfying customer demand is restricted supply."


[Source: Lexus]











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